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Websites with stale content material don't provide any helpful info to users. Algorithms are built to favour websites with recent content. When search engine crawl webpage to begin with it seeks for robots.txt instruction to find out what pages are allowed or disallowed for crawling. It helps search engine to crawl the online pages and index them. There are a lot more things that you must find out about Seo and net design. Gossip Web Design is a web design firm in Australia that helps enterprise owners and entrepreneurs construct their dream website. Optimising your web site for a key phrase is crucial to tell search engines like google of your website's relevance to a search term. The various search engines don’t much like JavaScript (or Flash or FRAMES) - so decrease its use. Use high-high quality, excessive-distinction pictures that have a 16:9 aspect ratio. Let the search engine know what the pictures are all about. The images cannot be left blank.